Reach Us

for a

Free Quote

E-commerce Website Design | 15 Min Read

How To Choose The Best Ecommerce Platform: The Ultimate Guide!

Article Overview

Posted on: Monday October 26, 2020

Reading Time: 15 minutes

Ecommerce is the current hype amongst the merchants and retail owners as the pandemic hit the stores and shut them down, enhancing the troubles each day of the small and large business owners. According to a study by Statista, around 58.3% of global internet users acquired products online, which attained a hike and went up to 63% by 2019. By 2021, the number is set to surpass 65% of internet users worldwide. So, let’s look into what this hype is about and dig deeper into the insights of what ecommerce stores for both small and large business setups.

 

What is Ecommerce?

 

Ecommerce is a commercial trade conducted electronically with the involvement of the internet with an ecommerce website. In even more simplistic terms, ecommerce is the purchasing or merchandising of anything online. From assistance such as online education and advising to physical assets such as games, toys, daily essentials to digital assets like software, audiobooks, and ebooks, ecommerce occurs when a purchase is made online.

 

How do Ecommerce platforms work?

 

An ecommerce platform is basically a software application that facilitates a business to sell commodities and aids over the internet. The software also aids a company that manages its website, sales, marketing, and several transactions. An ecommerce platform encourages an online business to run placidly and efficiently.

 

Who benefits from employing an Ecommerce platform?

 

Any business seeking an online presence with support for hassle-free online inventory management and marketing can benefit from the ecommerce platform implementing it in the right way. Implementation in the right way suggests proper configuration of the platform to get the most inventory management offered and the proper utilization of the resources with a perfect aesthetic appeal.

 

How to Choose an Ecommerce Platform?

 

What should you look for in an ecommerce platform?

 

Provided that there is an unlimited number of ecommerce platforms to opt from, there are methods in which you can narrow down the choices as per your business requirements. Here are a few quintessential peculiarities to study during shopping an ecommerce platform:-

 

1. Easy setup:

 

Opt for a platform that is straightforward to set up and simple to devise. Also, consider viewing other platforms’ templates and themes for the best aesthetic appeals.

 

2. Easy to sail and secure:

 

You definitely don’t want a difficult website to navigate and takes forever to load; neither do your customers. So, search for something like Shopify Dubai, which helps you create blazing yet easy navigable websites. Moreover, security is a major concern when it comes to checkout and payment. Find a platform that fosters HTTPS/SSL for a reliable and protected checkout.

 

3. Integrations:

 

Sometimes possessing too many alternatives feel like an overpowering burden. But when it comes to amalgamation for ecommerce platforms, owning plenty of prospects to choose from can be a perk, particularly if your company is contemplating growth.

 

4. SEO-friendly:

 

You are required to guarantee that your online emporium ranks on top in search results, particularly if you’re a modern ecommerce store or a petite online shop. Having SEO options help you to gain benefits over your presence and to defy your competition.

 

5. Mobile-friendly:

 

When it gets to the way consumers associate with the ecommerce business, mobile purchasing has converted the norm and shifted a major impact on the purchases being made. Mobile-friendliness helps to gauge the majority of users over the internet.

 

6. Analytics:

 

Your online raising is in the profession of obtaining money, so it’s necessary to monitor your store’s achievement. The analysis helps you gather insight into your online store’s impacts on your profit margins and an overall ROI.

 

7. Tech support:

 

Your online business will be entirely digital, and if you’re new to the picture, that holds most of the trouble. So get the platform that enables in-built tech support to save you from all the alien terms like HTML, JavaScript, Php, and what not!

 

8. Client payment prospects:

 

UPI, PayPal, Apple Pay, Square, and Stripe are a few accepted payment gateways for ecommerce stores. You must check your suitable alternatives just-in-case to avoid any unwanted payment hassles once your store is live.

 

9. Price:

 

Before you invest in a platform:-

  • Do your preparation.
  • Work upon a comparative study of the pros and cons.
  • Adhere to your resources so that you possess the opportunity to improve.

 

Ecommerce Platform Surveys and Illustrations



Knowing the top-rated ecommerce platforms?

 

After acknowledging the all essentials for the ecommerce platform and getting your checklist ready to compare the platforms perfectly and opting the most optimally efficient option. Here are some of the top-notch platforms for you to find the most suitable one for you.

 

SHOPIFY:

 

 

Shopify Dubai is among the most used platforms by beginners and intermediate requirement business owners. Advanced enterprise-level business owners usually prefer Shopify Plus to have a competitive edge over the competition to stand ahead in the struggling race and top the Google results.

 

Shopify is accessible in five distinct versions to provide services to both small and large businesses. Shopify Lite is a great opportunity if you’re viewing to combine with a current website or social media page. Advanced Shopify or Shopify includes routine reports and extensive stock uploads.

 

Shopify’s five-tiered program diversity offers an extensive choice for awesome ecommerce regardless of your business size. The platform offers to sell easy and presents an extraordinary all-in-one ecommerce resolution. Shopify experts help you add that awesome factor to your website.

 

Magento:

 

 

Magento is yet another prominent name in the ecommerce applications and is open on two different platforms—Magento Open Source and Magento Commerce. The former is a free variant that can be downloaded and self-hosted apart from bearing customization capabilities. The latter is a premium variant of Magento Open Source that incorporates a subscription expense and cloud-hosting.

 

If you’re a more substantial business with enterprise business requirements and have no issues with upfront investments, Magento Commerce rules out all your choices.

 

BigCommerce:

 

 

BigCommerce is a SaaS software that allows you to build your online shop. Stacked with tonnes of built-in characteristics intended to cut on third-party apps’ needs, the program is accessible in four distinct versions: Standard, Plus, Pro, and Enterprise.

 

WooCommerce:

 

 

It is an open-source ecommerce plugin. Furthermore, it is a favored decision among ecommerce businesses. Developed on WordPress(a website development platform), WooCommerce allows you to trade all of your existing WordPress site merchandise.

 

OpenCart:

 

 

OpenCart is an extremely customizable and open-source ecommerce platform with no monthly investment. A robust administrator dashboard giving you an analytical insight into important parameters like sales, clients, etc. It also offers multi-store assistance that helps you to stay on top. The open cart offers multiple product options and attributes that are highly functional and the innovative solutions let you add additional variables.

 

While there are many E-commerce platforms available, OpenCart is extendable. Possessing more than 13,00 modules and themes to aid your site the perfect assistance it needs to provide best options for all types of businesses.

 

Concluding thoughts

It is important to understand the edge that an ecommerce platform may introduce to your business peaks with an innovative and unique ecommerce website in Dubai. This year and ever in the future with extra analysis of the ROI hikes and profit margins with a great statistical analysis of the investment. What also matters is the technical aspect if you are looking to post a unique website because templates may help but the innovation to provide it that perfect touch may require extra mastery of skills like HTML, CSS, etc. Among the various known ecommerce platforms, we as an ecommerce website developers in Dubai recommend the usage of Shopify as a great source to intensify your market presence and your potential customer grounds. However, the ball of choice always resides in your court, throw it wherever you wish to and opt for professional help if and when needed in cases of dilemma.

Written by: Jayshri Gupta @proweb.ae

Jayshri Gupta is a Digital Content Writer at Pro Web. With an engineering and analytical background, she is highly dedicated to learn new technologies and write about them. She has a 2 year experience in content writing inclusive of varied fields including Press Releases, Articles, News Pieces, and Blogs.