SEO Case Studies
Project Overview
Whites offers state-of-art laundry services with an advanced home-delivery system. They offer premium dry-cleaning and delicate care for your garments with exclusive care for your precious wears. Their visibility increased and search engine ranking enhanced with the progressive SEO practices.
www.whites.aeClient Requirements & Objectives
The client requirements and objectives varied in terms of their brand’s visibility and growth. Whites wanted a content-rich website to emphasize their services to enhance the business outcomes. They demanded a complete SEO audit and the implementation of the best SEO optimization practices to meet all their aims. Their objectives were to communicate with their customers efficiently through various modes.
What We Did?
We modified the focus keywords and targeted those through constant yet relevant blog posts which emphasized on their services and delivered knowledge to their website visitors.
We optimized their website with the best SEO optimization techniques, both technical and non-technical SEO.
Through various infographics and graphic optimization on the website, we increased the quality traffic on the website which led to better conversions.
The Results
Our SEO optimization for Whites started with the SEO audits that were done by keen focus on keyword research, competitor analysis and market segmentation study. After that we suggested several ways to enhance the ways they could land more customers and quality traffic. With our teams consistently working to get their SEO done right, our content, graphics, and digital marketing teams came together along with the SEO and SMO experts to deliver the unmatched results.
Project Overview
Geohoney is the UAE's largest supplier of pure and organic honey across the globe. Being a renowned brand, Geohoney strives to deliver only the best quality & healthy honey products at affordable prices and that too in a hassle-free way right at the customer's doorstep.
www.geohoney.comClient Requirements & Objectives
Geohoney is a global brand and hence they needed all the SEO practices to be implemented in a way that could support their international clientele and help enhance their visibility globally and not just a particular region. Their objectives ranged from better interaction with the existing customers and growing their website visitors and visibility.
What We Did?
We conducted keyword research, market analysis, competitor analysis and devised solutions specific to their global market
Geohoney is a one-of-a-kind brand with a very specific target audience and the research depicted which geographic areas we need to focus while doing the SEO.
We studied specific demographic groups and analysed their targets in terms of their visibility and divided their audience specifically and optimized their strategies accordingly.
The Results
With the challenge of increasing the revenue and sales, we carved the shopping campaigns with product to enhance the sales and customer base. These campaigns specifically targetted product based keywords. Our optimized display campaigns with interactive graphics and USP marketing strategy worked best to increase their revenue. We targeted researched keywords to grow their daily revenue. The sales increased multiple folds with our research based keywords on brand identity and our proposed solutions.
Project Overview
Sweet Violet Beauty Salon offers various quality services at affordable prices, offering "Home Services" for massages, manicure, pedicure, hair and beauty treatments. The website is designed and built by us apart from the SEO. We tried to implement all the technical SEO optimization during the development phase and then focused on both on-page and off-page SEO after that to deliver the best results they have today.
www.sweetvioletspa.aeClient Requirements & Objectives
The client had a physical outlet and demanded an excellent online presence to knock off the competition and gain the market hold. With our competition analysis and market research, they deduced competitive pricing structure gain identity. Further, they wanted brand presence and customer reach within their targeted regions in Dubai. The expansion in customer base and number of visitors apart from getting digital presence was their major objective through SEO.
What We Did?
We assessed their site completely to analyse the page structure, content, and formatting used. The site was enhanced as per the analysis and audit done.
Focusing on the beauty industry, we targeted specific demographic audiences and helped them enhance their visibility to quality traffic.
SEO audit is one of the major parts we implement before applying any SEO strategies. We did the audits and identified their potential customer base and profitable market to save cost.
The Results
With the analysis of the customer base, we realised that our SEO practices must be confined to the specific regions of servicable locations of the client. Our strategies focused on geographic base and helped them gain better traffic and presence in the desired areas. We also analysed the competitors and ensured that all the keywords are targeted and are delivering unmatched results within a short span of 6 months. Through efficient search and booking process with advanced system for appointment scheduling, we ensured that customers get what they demanded in a tap and hence the reliability of the brand grew. Our SEO practices resulted both in visitor traffic increase and conversion rates enhancement. Their website also ranked at the top at Google.ae as per the desired outcomes.
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