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Want To Become Google Certified Partners? Guidelines Released For 2021!

Google certified partners guidelines

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Posted on: Sunday May 17, 2020

Reading Time: 5 minutes

“Google Partner’s badge helps you stand out with your forte of advertisements on Google and certifies that you are updated with the latest advancements in their products.”

Digital Marketing Agencies are striving hard each day to attain the Google Partners Badge which helps them stand out in the competition among the leading digital marketing Agencies. Achieving Partner status means that your company has demonstrated Google Ads skill and expertise, met Google ad spend requirements, delivered company agency and client revenue growth, and sustained and grown its client base. Partner status gives your company access to several benefits, including the Google Partner Badge that can be shown on your website and marketing materials. Here is how you can achieve a Google Partner’s badge just like Pro Web and many other leading digital marketing agencies. Here is a detailed criterion:

1. Company Performance:

For achieving google partners badge, firstly you need to meet the performance requirement. This is done by bringing overall ad revenue and growth. One needs to use google ads effectively to maintain and grow your customer base.

Partners estimates the client accounts linked to your manager account during a period of 18-month. Therefore, partners require to see spend activity of at least 12 months in your manager account.

2. Expenditure:

Secondly, you need to regulate the expenditure and meet a requirement of minimum 90-day ad spend of $20,000 USD across your managed accounts. One needs to show that the company has an activity of healthy amount.

3. Certification:

Lastly, a company needs at least one user certified in Google Ads. The user must have an admin or standard access to the company’s Google Ads manager account, or any account linked to the company’s Google Partners which is registered Google Ads manager account.

There is also a premium badge available, for a premium badge, high performance and expenditure in same aspects are required. Google updates these criteria with every changing year, and one must be through with the requirements for achieving google partners badge.

Recent announcement furthers Pro Web, a digital marketing agency under the Unisys Group, and a sister company of RPA technologies Private Limited, is now a certified Google Partner and is growing as reliable digital marketing agency in Dubai, where the company has helped businesses to strengthen their online presence since 2012.

Finally, organizations can now promote their services and products along with gaining more leads through a platform that allows them to compete in the growing industry.